Marketing Management is a business discipline which is focused on the practical application of marketing techniques and the management of a firm's marketing resources and activities. Rapidly emerging forces of globalization have compelled firms to market beyond the borders of their home country making International marketing highly significant and an integral part of a firm's marketing strategy.
Supplemental catalog subcollection information: Canadian Libraries Collection; Canadian University Library Collection; Candian History
Description based on : 1925/26 ; title from cover; Place of publication varies : Lakeland, Fla. 1937-; Issued by : U.S. Dept. of Agriculture, War Food Administration, 1942-1944; by U.S. Dept. of Agriculture, Production and Marketing Administration, 1944-1953; by U.S. Dept of Agriculture, Agricultural Marketing Service, 1938-1942/1953-1964; by Federal-State Market News, U.S. Department of Agriculture, Consumer and Marketing Service, Florida Dept. of Agriculture, Division ...
v.1-2. Genesis. -- v.3-6. Pentateuch. -- v.7. Joshua. -- v.8-11. Psalms. -- v.12-14. Isaiah. -- v.15-19. Jeremiah and Lamentations. -- v.20-21. Ezekiel. -- v.22-23. Daniel. -- v.24-28. Minor prophets. -- v.29-30. Gospel of John. -- v.31-33. Harmony of the Gospels. -- v.34-35. Acts. -- v.36. Romans. -- v.37-38. Corinthians. -- v.39. Philippians, Colossians, Thessalonians. -- v.40. Hebrews. -- v.41. Timothy, Titus, Philemon. -- v.42. Catholic epistles
Purpose and scope of conference.--The Federal farm loan act and personal credit.--Land settlement and immigration.--Marketing of livestock.--Marketing of grain and cheese.--The organization of agriculture.--Business proceedings
Subject: Advertising -- Engineering; Engineers
Some illustrations may have captions printed into the margin and possibly cropped..
Includes bibliographical references (leaves 36-40)
Includes bibliographical references (p. 12-13) : Supported by the Center for Innovation Management Studies at Lehigh University
Public schools ; Education
Illustrated examples of dominant idea advertising: p. 47-66